Official Network Marketing Statistics in the U.S.

11.12.13 See my follow-up post here.

Ever wonder what the statistics are on how many people succeed in Network Marketing? Do a lot of people actually make this thing work? Let’s look at why the Network Marketing industry is exploding and the numbers that explain it.

The Great American Dream is gone. Official U.S. government reports point out that more than 3.5 million jobs have been eliminated in the past 10 years. This includes over 2,000 jobs per day last year alone. More frightening; an estimated 55% of all jobs created in the next 10 years will be near minimum wage. Currently, 90% of all the people in North America earn less than $40,000 a year and today’s two-income family are not living as well as their parents did. As well as what has been just stated, check out these economic facts:

At age 50:

-75% of the population has less than $5,000 in the bank for retirement.

At age 65:

-45% of Americans depend on relatives.

-30% depend on charities.

-23% are still working (most can’t afford to quit and work until they are no longer physically capable).

-Only 2% are self-sustaining.

At the current time:

-It is impossible to support a family of two working full time at minimum wage.

-For the first time in history, the current generation is averaging a lower standard of living than their parents.

The Bureau of Labor Statistics also states:

Out of 100 people that start working at the age of 25, by the age of 65:

-1 is wealthy.

-4 have enough money to retire.

-63 depend on social security or charity.

-29 are deceased.

One of the most disheartening statistics is this:

-95% of people, age 65 and over cannot afford to retire and work until they die.

Well isn’t that great news? There is a solution though. Since the beginning of the MLM industry in the 1950’s there have been six recessions in the United States of different degrees. With each recession the MLM industry has experienced significant growth because as the economy goes, Network Marketing goes the opposite. Currently our economy is just coming out or going into another official recessional period, depending upon who you ask. Once again, indicators are showing that the MLM industry is beginning another growth trend here in the United States. Many MLM companies, large and small, have experienced record growth in overall sales and sponsoring in the last year. Furthermore, with the start of the New Year many of those same companies are seeing even greater growth from month to month.

So why does the Network Marketing Industry increase during down economic times? Simple; because there are more people looking for another stream of income. There are more potential business partners in a recession because of the uncertainty of their current and future financial situation. Many have lost their jobs, had their wages or overtime cut back or simply are concerned that they may be next in line for being laid off or cut back. For those that are financially stable, they are realizing that they may no longer be safe and that additional income wouldn’t be a bad thing.

The MLM Industry gives the average person the ability to create residual income, the king of all income, meaning that it comes in, month after month, for work that one did once in the past. It also provides this opportunity with a much smaller investment than what it would take to build a “brick and mortar” business. There are many that are able to build a large income in the MLM Industry that provides full financial freedom, but for most people, the average bonus check is between $500 and $1,000 per month which equates to supplementary (read "college fund" or "fun fund") income for mass amounts of people.

Because of this ability to generate extra income for the average person, there will be a rush into this Industry over the next several years. People will need alternatives.

So you can see for yourself, the following are the official Network Marketing statistics in the U.S. that are going on around you (Direct Selling Association & U.S. Census statistics):
-Someone starts a new home business every 10 seconds (U.S.).

-15.8 Million people working from home full-time (U.S.).

-Another 38 million or 12% of the total population working from home part-time (U.S.).

-8,493 new home businesses open every day (U.S.).

-Increasing by over 600,000 people per year (U.S.).

-82% of distributors are female and 18% are male (U.S.).

-By 2015, it is estimated that 50% of homes will be involved in the MLM Industry (U.S.).

-$28.56 billion in Direct Sales (Network Marketing) in 2010 (U.S.).

-23% of all Network Marketing sales are related to the Wellness Industry (U.S.).

-Average work from home income $59,250 per year (U.S.).

-20% of home based entrepreneurs said that their business grossed between $100,000 and $500,000 last year (U.S.).

-Home based business wage earner’s success rate is over 85% compared with small businesses like retail shops and restaurants, at about 95% failure rate after 5 years.

-84% recommend working from home to others (U.S.).

-29% work at home with other family members (U.S.).

If you thought the United States Network Marketing statistics were good, the World-wide MLM statistics are even more explosive!


Final Thoughts

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NOTE: Much of this information was gathered from www.thebalanceyouneed.com, April 2013